Launch Planning

OP-X Solutions can design and establish the commercial infrastructure needed to support an efficient and effective product launch into the marketplace.

  • Efficient Targeting, Sales Force Size and Structure (Alignments) and Recruitment
    • Including: Sales, National Accounts, Medical Affairs and Health Outcomes
  • Support for outsourcing sales and operations, building a team organically or sourcing a hybrid model
    • Maximizing Contract Sales Engagement (CSO), Insight and Support
  • Sales Force Onboarding and Training
  • Launch Incentive Compensation Planning
  • Data warehousing, reporting and customer master management
  • Establishing a simple and effective Sales Force Automation (SFA) environment
  • Establishing Marketing Operations (warehousing of promotional tools – electronic or physical)
  • Distribution (Specialty/Cold Chain/Traditional)
  • Sourcing of Unique Data Sets (Claims/GPO, HOVA, LTC/HHC)
  • Compliance Support: Sunshine ACT, LMS Systems and Corporate Training 
  • Sales/Marketing/National Accounts/Operations/IT integration
  • Organizational Structure and Effectiveness
  • Market Research Strategy and Execution
  • CRM - Field Force Automation (FFA) Engagement
  • Brand Planning

Commercial Effectiveness

OP-X Solutions will assess existing resources and provide actionable recommendations focused on optimizing customer facing resource effectiveness.

  • Analysis of existing Size and Structure to ensure optimal alignment focused on efficiently reaching the most valuable customers
  • Assessment of Call Planning business rules and metrics
  • Analysis of Sales Force Automation (FFA) utilization with the goal of ensuring a high level of engagement within the application based on user and management needs
  • Health check of Incentive Compensation and Recognition programs ensuring fiscal responsibility and meaningful engagement
  • Assessment of current KPI metrics with efficient tracking and reporting to key stakeholders: Business Information (BI) Software Assessment
  • Assessment of current Analytical Capabilities, deep dives into existing data or sourcing unique data sets (claims/GPO, HOVA, LTC/HHC)
  • Assessment and/or implementation of Account Management including Account Level Forecasting and Sales Force Business Planning
  • Strategic Planning (Marketing, Sales and Operations)

Project Management & Support

OP-X Solutions will provide efficient support to get your projects completed on time when internal resources are limited.

  • Reporting and processing of sales reports, incentive compensation administration and reporting, executive dashboards, and more…
  • Project management and implementation for Sample Programs, Inside Sales, Sunshine Capture, Reporting and more…
  • Vendor Management for Sample Accountability, Field Force Automation (FFA), Training, Data Management, Business Intelligence (BI), Fleet, Market Research and more…

Please contact us to partner on improving the effectiveness and efficiency of your organization.

Contact Us